Pengaruh social media marketing dan electronic word of mouth terhadap keputusan pembelian produk house of smith dengan brand image sebagai variabel intervening. New Economy, [S. l.], v. 1, n. 2, p. 110–121, 2025. DOI: 10.63935/p1exkp06. Disponível em: https://journal.ajbnews.com/index.php/ne/article/view/154. Acesso em: 11 feb. 2026.